John Galliano for Christian Dior Fall Winter 1998 Haute Couture
Veronika Scott was a fashion student at the College for Creative Studies in Detroit when her teacher, Stephen Schock, challenged her class to create a product that filled a need, rather than satisfying or creating a fad. Veronika’s design was a coat for homeless people that could transform into a sleeping bag, since in her city, she says, “you are constantly faced with the homeless epidemic.”
Not only did her design win a International Design Excellence Award from the Industrial Designers Society of America, it’s become the core of Veronika’s nonprofit organization, The Empowerment Plan, which hires people from homeless shelters and transition homes to help her make the coats. Now, three years later, the 24-year-old social entrepreneur expects that her team of 15 seamstresses will produce over 6,000 coats in 2014 — all of which will be distributed free of charge to people living on the streets.
Veronika originally designed the coats seeking input from people at a homeless shelter. After receiving feedback from people who used the prototype over a Detroit winter, she refined the design to create her final version which, in addition to being a waterproof and windproof coat and sleeping bag, also transforms into an over-the-shoulder bag with storage in the arm sockets.
When she started out, Veronika states,
“Everybody told me that my business was going to fail — not because of who I was giving my product to but because of who I was hiring. They said that these homeless women will never make more than a peanut butter and jelly sandwich — you cannot rely on them for anything. And I know my ladies enjoy proving everybody wrong.”
And, their impact is growing — according to CNN, which recently honored Veronika as one of their 10 Visionary Women of 2014, “The Empowerment Plan expects to launch a ‘buy one, give one’ program that will make it sustainable beyond the donations and sponsorships that keep it running now. Hunters and backpackers who’ve asked to buy the coat will be able to do so, and the Empowerment Plan will still create coats for homeless people who need them.”
Veronika is also excited to show other clothing producers that local manufacturing is possible: “I think we’re going to show a lot of people: you think it’s outdated to do manufacturing in your neighborhood, but I think it’s something that we have to do in the future, where it’s sustainable, where you invest in people, where they’re not interchangeable parts.”
You can read more about Veronika’s organization on CNN, or watch a short video about her work here.
To learn more about The Empowerment Plan or how you can support their work, visit http://www.empowermentplan.org/
For a wonderful book about women’s great inventions throughout history, check out “Girls Think of Everything” for readers 8 to 13.
For those in the US who would like to support efforts to end homelessness and help the over 600,000 people who experience homelessness on any given night, visit the National Alliance to End Homelessness athttp://www.naeh.org/ or to find a local homeless shelter to support in your area, visit http://www.homelessshelterdirectory.org/
Important in so many ways.
This is amazing and wonderful.
That’s awesome :)
hot tips for fat chicks and anybody else whose thighs hate them:
okay so you know how Bandelettes are a thing now to prevent thigh chafing? I have a pair but I think I am unique in my friend group that I don’t like them, they are a weird sensation on my legs and I’m worried they’ll fall off and they smell like new and I fear change. So what I’m doing this summer to not die when I wear dresses is: cutoff leggings shorts. lorts.
not like, fancy Modcloth leggings — this is the eight dollar Walmart shit I mostly wear under skirts in the fall when I don’t feel like committing to pants. you can even do it with old leggings whose thighs you’ve wrecked, if you want to put in a little more effort.
here are your leggings. they are boring and useless in June.
here is where you are going to HACK OFF HALF OF YOUR LEGGINGS. where you cut depends on how short your skirts are and how much thigh you need to protect — I cut mine a couple inches above the knee, since I never wear anything shorter than knee-length anyway, but put on your leggings and make a mark at the length you will want your LORTS, then take them off to cut.
here you have your lorts. BUT WAIT — THERE’S MORE
I said you can do this with your old wrecked leggings too, right? RIGHT
(fig. a: Damage My Thighs Do)
the calf pieces you hacked off? KEEP THEM
CUT THEM AT THE SEAM
MEASURE THE INNER THIGH AREA AND CUT A PATCH AND SEW IT ON AT THE JUNK SEAM & SIDES
don’t use thread lighter than the cloth colour because it’ll show up, if you have a sewing machine it will make it way faster but I did a pair like this by hand in a couple hours. small neat stitches!
if you do this with a new pair of leggings then keep the calf pieces anyway because you will eventually need to repair them. unless you are a big spender and can just go mutilate another eight dollars at Walmart??
I’ve only hemmed one pair, because my leggings are made of fabric that rolls up a little instead of unraveling, so it looks perfectly respectable anyway.
and now you are fashion-forward and totally able to walk somewhere in your cute summer dress without Thigh Death or being worried about your cute flippy skirt doing its cute flippy thing in a light breeze:
thanks, lorts. lanks.